This 16-page Sunday insert to a major daily newspaper described a three-year, $97 million construction and renovation project they brought world-class healthcare services to northeastern Pennsylvania.
Geisinger Medical Center
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Healthcare
Magee Rehab
Engage in a dialog with the caregivers of patients – offering them the ability to regain control of their lives and provide the assurance that anything is possible if they just BELIEVE.
Magee’s reputation as one of Philadelphia’s top rehabilitation facilities is beyond reproach. Yet, for years they were without a voice in the marketplace, and feared losing a significant share of referrals and funding to newcomers with deeper pockets.
They needed a unique multi-media campaign. One that steered clear of therapists holding patients’ hands and “we care” and other cliché trappings so common in the health care arena.
Our goal was simple: Engage in a dialog with the caregivers of patients – offering them the ability to regain control of their lives and provide the assurance that anything is possible if they just BELIEVE.
Principals
Years of Experience
Happy Clients
Axes To Grind
We love what we do. You will too. That's a promise.
